Keys2Work was a growing and young non-profit organization. As the mission and the curriculum became more solidified, I redesigned the website for a high school audience focusing on skill based career exploration. I conducted a couple focus groups to get a better sense of where students were coming from when it came to their futures and choosing a career. Seeing how vast that future could be, I wanted to provide students with the ability to quickly sort through and uncover careers that they might not have considered.
I conducted informal studies to continually tweak and improve the website experience for a classroom environment. I was able to witness first hand, as I would go out into the field, how students were much more engaged in the exerience as it went through a few redesigns and had hardly any questions.